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To understand the importance of correct posture to our success in network marketing — in everything in LIFE! — we need to understand the little-known Principle of Irony. Until we do, we’ll struggle to understand the most essential ingredient in our future success… other people.

The Principle of Irony is one of the most basic facts of human existence. Ignorance of this universal principle lies behind most of the problems in human relations, whether personal or global.

Our greatest joy comes from the things that also cause our greatest misery and pain. (Any parent knows this — especially mothers. Ironically, those unable to have children also comprehend it fully, while those who choose not to have children rarely do, except in the most limited, often superficial, ways. This is simply an observation, not a judgement.)

The more we try to control other people, the less likely they are to trust us and give us whatever it is we’re trying to get from them. On the other hand, the more we prove — by our actions, not just hollow words — that we don’t want to control them, the more likely they are to give us whatever we want.

There’s an ancient oriental proverb that sums up this paradoxical Principle…

“If you love it, set it free.
 If it returns, it is yours forever.
 If not, it never was.”

What does all this have to do with posture? With success in network marketing? Success in life?

Go back and read the first paragraph again. Irony is what determines most human behaviour. If we’re going to be successful in this business, we need to understand how and why people think, feel and act. Then we can influence that process for a more predictable, desirable outcome, every time.

Does that put us in control of them?

No. That’s part of the irony of human beings. You can’t control them except by removing control from them. That’s just plain stupid, though, because it creates fear. And fear is why people don’t do things, like listen to you, buy your products, join your organisation or, if they do, the real benefit to them is more than likely to get rid of YOU.

Sure, you can force people to do what you want them to. But only for so long before they say “enough!” Every tyrant in history has had to learn that lesson the hard way. Not so ironically, they rarely get a chance to apply the lesson. (You have to stay alive to do that.)

And yes, you can avoid creating fear and rebellion by deceit, so that people don’t realise that they should fear you and your selfish, blindly-stupid motives. Sleazy sales people and politicians have been doing this for as long as anyone remembers. But, as Abraham Lincoln once said, “you can fool all of the people some of the time, and some of the people all of the time, but you can never fool all of the people all of the time.”

They’re going to wake up, eventually. Then the repercussions for you are going to be worse because of their anger at being tricked. Hoever, you may get the chance to actually apply the lesson, if you’ve learned it — once you finally get out of jail.

What I'm leading to here is this: posture is all about CONTROL.

But here lies the real irony in life — control is NOT power.

Most people think it is. They think they can control the actions — even the thoughts, if they're really deluded — of others. That supposedly gives them power. So let’s agree to accept this definition of “power” for the purposes of this discussion… “power” is the ability to control everyone and everything around us in order to gain what we want. That’s the generally accepted meaning of the word in human relations.

Forget the whole notion of power over other people. It’s a myth.

The irony of life is that you can never control everyone and everything around you. People have free agency. They can think for themselves. They have choice. (Even if that choice is to comply with force imposed by others, rather than rebel and risk their lives, loved ones or possessions.)

No… true control lies within. SELF-control. Potens sui. Inner mastery. The ability to be in control of yourself and your responses to everyone and everything around you. It requires courage. Correct perspective. Immovable motives. Unshakable attitudes. Consistent behaviour. Absolute integrity.

Mark Twain got it right when he said “Courage is not absence of fear. It is mastery of fear.”

Personal control brings inner peace, certainty, serenity, self-esteem and joy. Even in situations over which you have no control. Where your liberty is confined, or in the face of persecution and danger.

And it creates trust.

Trust is the essential pre-condition for access to the resources of others.

And access to other people’s resources is why we have relationships.

If you doubt this, why are you bothering with network marketing? After all, it relies on all of these relationships and resources to work…

Visit this link for a very different perspective on the importance of personal relationships in network marketing. If you’ve already read it, read it again. It will help you get your perspective right for the future.